Monday, 20 June 2011

Things You Don’t See In Commercials Any More…

1. Stilted performances by CEOs. The most well-known exponent of the art of advertising your own company would probably be Victor Kiam, whose Remington commercials made him a household name in the 1980s (and indeed, go-to reference for comedians looking to do material about rich American businessmen). His slick, presentational style was probably helped by him being from the USA, where enthusiastic owners of carpet warehouses or car showrooms plugging their stores in person have been a mainstay of commercial television since the year 1753 [sub please check].

Over here in 1981, new chairman of Woolworths Geoffrey Rodgers had a go at fronting a commercial. With slightly less panache.


4 .:

McGazz said...

It's not a patch on Jumpstyle Beds & Chairs, is it? :)

Mark X said...

Which, in turn, is no match for Lazy Horse Mattress And Bedding:

burkesworks said...

Just two words you need to know in this genre - Mike's Carpets. The man's almost as much a legend round here as the old biddy in the Shackleton's High Seat Chairs advert.

That said, our friends in ATV Land might have a strong case for Don Amott, the King of Caravans.

Mark X said...

Personally, I'm just disappointed Ian Skelly never promoted his own wares in person over here in Granadaland.

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