Carrying on from yesterday, we continue our look at the actual popularity of every single television channel in the UK (who report their ratings to BARB). As before, we’ve pored through the Barb top ten shows from every single channel that reported them, for each of the four full weeks from May 2011. Then, we’ve taken the average viewing figure for each of those channels top ten shows, and sorted them accordingly.
Yesterday we looked at the thirty most popular channels in the UK. Today, the arse-end of the chart. And if you’re thinking of starting a music channel on Sky, you might want to think again…
Seven of that bottom ten are channels dedicated to showing music videos. How far those glory days of MTV seem now, eh? (Or if you’re us, MTV2, though let’s face it, that would be down at this end of the table even if it hadn’t been rebranded as MTV Rocks). Indeed, why bother sitting through a channel that seems to show five minutes of annoying adverts for every ten minutes of music videos, when you could just type the names of your favourite bands into YouTube?
So, how does this compare to our last rundown of The Least Popular UK TV Channels, from October 2010? NME have slipped from just being sixth-least popular, though they have gained an average of 150 viewers since then. Yep, one hundred and fifty. Bottom of the last chart was Men & Movies, which has recovered well since, now only tenth-least popular, and adding an average 5000 viewers since last time. Second-bottom in October was Lava TV, which has since rebranded as Greatest Hits TV, and climbed above established channels such as Sky Movies Classics in the list, so well done them.
Falling down the chart are channels such as Q, which drops 14 places and around 3000 viewers, Scuzz (16 places and 2000 viewers) and The Community Channel (19 places, 3000 viewers, and seems to be full of slightly patronising training videos. Show some Cleese-era Video Arts films, you guys. They’re absolutely rubbish on an entertainment level, but at least several thousand people will tune in to find that out).
Anyway, that’ll do for now, we think. Want to see the full, unexpurgated listing? Here it is, right after the ‘jump’.
Channel (Average Rating of Top 10 Show, 000s)
1. ITV 1 (inc +1 and HD) (8,898,725 viewers)
2. BBC1 (7,687,825 viewers)
3. BBC2 (2,468,425 viewers)
4. Channel 4 (inc +1) (2,395,125 viewers)
5. Channel 5 (1,764,500 viewers)
6. ITV2 (inc +1) (1,062,675 viewers)
7. BBC3 (1,032,650 viewers)
8. E4 (inc +1) (820,500 viewers)
9. ITV3 (inc +1) (773,550 viewers)
10. Sky 1 (656,375 viewers)
11. More4 (inc +1) (610,250 viewers)
12. Sky Sports 1 (595,500 viewers)
13. BBC4 (494,350 viewers)
14. Film4 (inc +1) (454,600 viewers)
15. Sky Living (inc +1) (451,950 viewers)
16. Cbeebies (443,000 viewers)
17. 5 USA (inc +1) (425,300 viewers)
18. 5* (inc +1) (401,875 viewers)
19. Dave (inc +1) (401,775 viewers)
20. Pick TV (inc +1) (379,367 viewers)
21. CBBC (324,900 viewers)
22. ITV4 (inc +1) (319,600 viewers)
23. Disney Channel (inc +1) (308,900 viewers)
24. BBC News (277,425 viewers)
25. Sky Atlantic (266,350 viewers)
26. Sky News (206,450 viewers)
27. FX (inc +) (206,033 viewers)
28. Sky Sports 2 (205,600 viewers)
29. Watch (inc +1) (199,075 viewers)
30. G.O.L.D. (inc +1) (195,625 viewers)
31. Disney Junior (inc Plus) (190,867 viewers)
32. Yesterday (inc +1) (188,975 viewers)
33. Comedy Central (inc +1) (174,450 viewers)
34. Challenge (inc +1) (173,275 viewers)
35. Sky Movies Premiere (inc +1) (172,450 viewers)
36. Universal (inc +1) (170,425 viewers)
37. Alibi (inc +1) (156,725 viewers)
38. Sky Sports News (156,050 viewers)
39. Syfy (inc +1) (151,567 viewers)
40. Quest (inc +1) (150,975 viewers)
41. Nick Jr (136,100 viewers)
42. Nickelodeon (inc Replay) (131,825 viewers)
43. Discovery (inc +1) (127,125 viewers)
44. Cartoon Network (inc Too) (122,225 viewers)
45. Boomerang (inc +1) (121,800 viewers)
46. Disney XD (inc +1) (120,000 viewers)
47. BBC HD (116,025 viewers)
48. Eurosport 2 (105,900 viewers)
49. Sky LIVINGit (inc +1) (103,075 viewers)
50. 4Music (98,425 viewers)
51. Nick Jr 2 (98,375 viewers)
52. MTV (inc +1) (96,800 viewers)
53. Viva (89,075 viewers)
54. CBS Reality (inc +1) (88,750 viewers)
55. Eurosport (inc HD) (84,975 viewers)
56. Tiny Pop (inc +1) (81,875 viewers)
57. DMAX (inc +1 +2) (81,325 viewers)
58. Sky 2 (81,225 viewers)
59. Sky Sports 4 (77,575 viewers)
60. Nicktoons (inc Replay) (75,475 viewers)
61. Sky Sports 3 (74,500 viewers)
62. National Geographic (inc +1) (73,975 viewers)
63. Comedy Central Extra (inc +1) (69,800 viewers)
64. Good Food (inc +1) (69,100 viewers)
65. History Channel (inc +1) (67,950 viewers)
66. Crime & Investigation Network (inc +1) (66,100 viewers)
67. Home (inc +1) (63,800 viewers)
68. Disney Cinemagic (inc +1) (63,567 viewers)
69. Cartoonito (63,150 viewers)
70. ESPN (57,975 viewers)
71. Horror (inc +1) (57,475 viewers)
72. S4C (56,825 viewers)
73. Discovery Real Time (inc +1) (53,733 viewers)
74. Food Network (inc +1) (51,750 viewers)
75. E! (49,733 viewers)
76. Sky Movies Family (49,050 viewers)
77. Discovery Science (inc +1) (47,300 viewers)
78. Sky Movies Action & Adventure (45,100 viewers)
79. Discovery Knowledge (inc +1) (44,700 viewers)
80. CBS Action (44,067 viewers)
81. Discovery Home & Health (inc +1) (43,500 viewers)
82. Animal Planet (inc +1) (42,925 viewers)
83. Pop (41,625 viewers)
84. Eden (inc +1) (41,450 viewers)
85. Discovery Turbo (41,075 viewers)
86. Sky Living Loves (40,100 viewers)
87. TCM (40,025 viewers)
88. Sky Movies Comedy (39,300 viewers)
89. Sky Movies Showcase (39,150 viewers)
90. Movies 24 (inc +1) (37,425 viewers)
91. Sky Movies Drama & Romance (36,575 viewers)
92. Sky Movies SciFi/Horror (35,825 viewers)
93. Discovery Shed (35,800 viewers)
94. attheraces (33,200 viewers)
95. National Geographic Wild (32,625 viewers)
96. Movies 4 Men (inc +1) (31,925 viewers)
97. True Entertainment (31,675 viewers)
98. CBS Drama (31,525 viewers)
99. Pop Girl (inc +1) (30,500 viewers)
100. Bio (30,000 viewers)
101. Sunrise TV (27,675 viewers)
102. Movies 4 Men 2 (inc +1) (27,525 viewers)
103. Sky Movies Crime & Thriller (26,750 viewers)
104. True Movies (25,150 viewers)
105. Discovery HD (24,300 viewers)
106. True Movies 2 (23,550 viewers)
107. Military History (23,500 viewers)
108. Blighty (23,275 viewers)
109. Diva (inc +1) (22,925 viewers)
110. The Box (22,650 viewers)
111. Really (21,525 viewers)
112. Chart Show TV (20,775 viewers)
113. Investigation Discovery (20,275 viewers)
114. Vintage TV (19,975 viewers)
115. Sky Movies Modern Greats (18,975 viewers)
116. MTV Shows (18,725 viewers)
117. Discovery Travel & Living (18,100 viewers)
118. BET (inc +1) (18,033 viewers)
119. Travel Channel (inc +1) (17,175 viewers)
120. Kix! (17,000 viewers)
121. MTV Base (16,600 viewers)
122. BBC Parliament (16,100 viewers)
123. MTV Hits (15,875 viewers)
124. Smash Hits (15,550 viewers)
125. Sky Arts 1 (15,400 viewers)
126. ESPN Classic (15,075 viewers)
127. Liverpool FC TV (15,075 viewers)
128. Euronews (14,525 viewers)
129. VH-1 (14,525 viewers)
130. Extreme Sports (13,567 viewers)
131. Hi TV (13,525 viewers)
132. Kiss TV (13,450 viewers)
133. Sky Arts 2 (13,433 viewers)
134. Style (13,225 viewers)
135. Sky Movies Indie (12,925 viewers)
136. Wedding TV (12,725 viewers)
137. Greatest Hits TV (12,550 viewers)
138. Sky Movies Classics (12,525 viewers)
139. Magic (11,875 viewers)
140. Motors TV (10,900 viewers)
141. Flava (10,425 viewers)
142. TCM2 (10,325 viewers)
143. Kerrang (10,300 viewers)
144. Channel Starz (9,850 viewers)
145. Channel AKA (9,650 viewers)
146. The Vault (9,425 viewers)
147. MTV Classic (9,375 viewers)
148. Clubland TV (9,350 viewers)
149. Horse and Country (8,933 viewers)
150. MGM HD (8,400 viewers)
151. Sony TV+1 (8,400 viewers)
152. Africa Channel (8,367 viewers)
153. Men & Movies (8,075 viewers)
154. Dance Nation (7,475 viewers)
155. ESPN America (7,250 viewers)
156. Bliss (6,975 viewers)
157. MTV Rocks (6,867 viewers)
158. Community Channel (6,700 viewers)
159. Scuzz (6,600 viewers)
160. Q (5,350 viewers)
161. NME (4,950 viewers)
162. WTF TV (4,150 viewers)
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